Senior Marketing Manager

Are you looking for a new challenge in a fast-growing company? Interested in making your mark on a brand's growth strategy and direction? Do you want to help transform the health of people and the planet through food?
We have the perfect role for you - we’re Planthood, the UK’s highest rated meal kit company and one of the fastest growing health food companies in the UK. Our mission is to help people live healthier lives and have a meaningful impact on the planet, by eating more plant-based whole foods. We do this from our own London kitchen, where we cook up irresistibly delicious food and deliver it to thousands of customers across the UK every week.
Since launching from Hilary & Will’s kitchen in 2020, the company has now cooked up over 2 million meals, featured on BBC Dragons’ Den and grown by 400% year on year. We’re now looking for hungry and ambitious people who share our vision and values, to join our team at this exciting time in our journey.

OPPORTUNITY

Full Time 
Salary: Competitive based on experience
This is an exciting opportunity in a broad marketing role to support the growth of a challenger brand in its scaling phase, reporting directly into the company founders.

The role:
  • Growth marketing: Conceptualise, plan, execute and report on creative growth marketing campaigns across multiple platforms including digital (e.g. social, email, website) and offline (PR, IRL pop up activations, partnerships)
  • Brand strategy and management: be the guardian of the brand; collaborate with strategists and creatives to sharpen our tone of voice; refine and optimise all brand touchpoints to increase brand awareness, affinity and loyalty 
  • Consumer research: conduct detailed market research to identify new opportunities for brand growth and customer engagement; research in and out of category insights to help guide our brand strategy and direction
  • Influencers and partnerships: identify and manage strategic partnerships with brands and influencers that align with our target market, to amplify brand reach and visibility
  • Creative development and concepting: proactively generate new creative ideas, as well as working alongside the Founders to actualise their vision and concepts
  • Analysis and reporting: monitor and analyse marketing performance, providing regular reports and recommendations for improvement
  • Team management and development: work with the founders to help build, manage and develop a high performing marketing team
    Skillset and mindset required:
    • At least 3 years experience in a similar role
    • Proven track record growing a brand and creating strategy
    • Creative and entrepreneurial mindset; comfortable coming up with ideas and can test, learn and iterate on the results
    • Excellent writing skills, with an ability to produce creative, engaging copy in our brand tone of voice
    • Strategic mindset, rooted in a deep understanding of the customer and data
    • Experience in Meta Ads, TikTok Ads, Google Ads
    • Love and passion for food and a strong interest in healthy, plant-based eating
      If you're worried you don't tick all of the boxes above but you're really passionate about the opportunity and working with us, please still apply and let us know what you can/can't do.

      WHY WORK AT PLANTHOOD?

      • Join a close-knit, high-performing team that punches well above its weight
      • We are growing fast, so you will have lots of opportunities for personal growth and promotion
      • 24 days paid holiday plus bank holidays and extra paid time off at Christmas
      • Bonus opportunity
      • Pension scheme
      • Hybrid working model - mix of remote and at our HQ in East London
      • Free healthy lunches and meals anytime you are working at our HQ
      • Discount on Planthood’s healthy plant-based food and drinks
        To apply please send an email responding to the below to careers@planthood.co.uk along with your CV. Please keep each of the below to less than 80 words. Only applications received in this format will be considered.
        • Why do you want to work at Planthood?
        • Why would Planthood be lucky to have you?
        • Which brand partnerships would be a great fit for Planthood and why?
        • Name three people who inspire you and why
        • What do you like doing outside of work
        • What are your salary expectations?
          Planthood is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, or gender identity, or any other basis as protected by applicable law.